We’re excited to announce the launch of our brand-new Babbel badges. Keep reading to learn what a Babbel badge is, why it’s beneficial to have one, and how you can get yours.
A Babbel badge is a professional badge you can add to your company website. It proudly displays your partnership with Babbel for Business — showing that you take professional development seriously and are dedicated to your employees’ growth.
This is great for your employer branding, helping you to attract and retain top talent, and to position your company as an excellent place to work.
Keen to learn more? Let’s take a closer look at what it means to have a Babbel badge, and how you can get yours.
Table of Contents
- What do Babbel badges represent?
- What are the benefits of a Babbel badge?
- How to get your Babbel badge
- Set your company apart with a Babbel badge
What do Babbel badges represent?
A Babbel badge demonstrates that you’re a Babbel for Business partner. It shows that you use Babbel for Business as part of your professional development program — giving your employees the chance to learn a new language, improve their communication skills, and be part of a positive learning culture.
But the meaning of a Babbel badge goes beyond simply showing that you use Babbel for corporate language-learning.
Babbel badges send a message about your values and workplace culture. They show that you’re an e-learning company, you place high importance on employee learning and development, and you invest in industry-leading tools to help your teams achieve their goals.
That’s a huge advantage when it comes to creating a positive workplace culture and attracting and retaining top talent.
What are the benefits of a Babbel badge?
Displaying a Babbel badge on your website shows that you’re invested in e-learning for your employees. This can help you to:
- Establish a strong employer brand
- Attract top talent and boost employee retention
- Show that you’re ahead of the latest L&D trends
Here are the benefits in more detail.
How a Babbel badge can optimize your employer brand
Your employer brand is your reputation as an employer, and it determines how people perceive you. A strong employer brand is crucial for attracting and retaining employees and building a positive employee experience (EX). It even has financial benefits!
The corporate benefits you offer, as well as professional development and opportunities for career growth, are among the most important factors that shape your employer brand.
When you partner with Babbel for Business, you’re ticking both those boxes — offering a desirable corporate benefit and empowering your employees to learn and grow. A Babbel badge represents this visually (and visibly) on your website.
It ultimately shows that you care about your employees’ learning and development, contributing to a positive brand image.
You can learn more about employer branding here: Employer Branding 101: What Is Employer Branding, Why Is It Important, and How Can You Optimize Yours?
How a Babbel badge can help you attract top talent and boost employee retention
77% of workers are keen to learn new skills, and 94% of employees are more likely to stay with an employer who invests in their learning and development.
Companies who prioritize employee learning have a competitive edge in the hiring market. This is especially important when you consider the ongoing war for talent, as well as the financial cost of employee turnover.
A Babbel badge allows you to show prospective employees that you’re invested in their personal and professional growth — and that, if they join your company, they can expect plenty of opportunities to learn and progress. That’s a major advantage when it comes to attracting top talent and boosting employee retention.
Show that you’re on top of the latest L&D trends with a Babbel badge
Not only does a Babbel badge show that you’re committed to employee learning and development, it also sets you apart as an e-learning company, showing that you’re on board with the latest L&D trends.
Among the leading learning and development trends right now are e-learning, microlearning, and social/collaborative learning. When you partner with Babbel for Business, you leverage all of these L&D trends — giving your employees the best chance at success in their language-learning endeavors.
A Babbel badge says that you’re invested in learning and development, and that you’re offering a high-quality language learning experience through the most up-to-date tools and techniques. That’s an impactful statement!
How to get your Babbel badge
There are two types of Babbel badges available:
- a silver badge for Premium Partners and
- a gold badge for Gold Partners.
The type of badge you’re eligible for will depend on the type of partnership you have with Babbel for Business.
Speak to your dedicated Account Manager or Customer Success Manager to find out how to obtain your Babbel badge. The badge will state that you’re either a Premium Partner E-Learning Company or a Gold Partner E-Learning Company, followed by the year (e.g. 2023). Once you’ve acquired your badge, you can display it wherever you like on your company website.
Set your company apart with a Babbel badge
We know that employers who invest in their employees’ learning and development are some of the best companies to work for. We’ve developed our Babbel badges to recognize this, creating a visible, official emblem that proudly shows you’re an e-learning company and a quality employer to the world. Essentially, you can use the Babbel badge to set your company apart!
Interested in Babbel for Business for your company? Get in touch here to learn more.
Already a Babbel for Business partner and keen to get your Babbel badge? Reach out to your Account Manager or Customer Success Manager who’ll take you through the next steps.